Sunday, May 31, 2020

How to Get the Best CVs From Your Job Ads

How to Get the Best CVs From Your Job Ads In a candidate led market, it’s essential to stand out from your competitors if you want to attract top talent and your job advert is your first opportunity to grab their attention. But with so much choice at a click of a button, you need an engaging, informative and well-structured advert to entice the best applicants to apply.   Below are six tips to help you create a compelling job advert, that lands you the best CVs. Engage the reader With so many roles being advertised, there are more choices than ever available to candidates. An engaging advert should both sell the benefits and features of a role, whilst intriguing a candidate to find out more. Reflect on the job title you are using for your advert. Whilst an employer might use certain job titles in-house, it might be worth changing things up for the external market. Think of a relevant title that a candidate would actually be searching for this job online. Get on the job boards to gain an insight into which titles are appearing at the top of your search. Look to incorporate questions at the beginning of an advert, enticing candidates to match themselves to the role. For example, you could use an opening such as: “Are you passionate about customer service?” for customer service vacancies.   Sell the benefits When writing a job advert, consider what matters most to your intended audience. Applicants are looking for more than just competitive salaries, so it’s imperative to focus on the additional benefits.   Include a benefits section within your advert, highlighting any training provided, chances to progress within the company, as well as benefits such as bonuses, holidays, private medical or any additional perks.   But do remember that benefits are more than just the package you offer. Factoring in flexible working hours or remote working days is also a great way to differentiate yourself from your competitors.   Have a strong structure When you’re reviewing CVs, a strong, well-organized structure makes it much easier for you to identify the best possible candidates. So, in a similar way, you need to focus on the structure used within your job advert. Make your ad easy for candidates to digest, by using headers and bullet points to break up large blocks of text.   Start with the most important information, captivating candidates to delve deeper into the advert. Highlight key details such as the location, salary and job title before going into a full description.   Follow an easy-to-read format, commencing with an overview of the role, before providing details of the employer’s history and culture. Next, look to describe the company benefits, before listing the main duties. An advert should end with a candidate specification, showcasing the type of candidate you’re recruiting for. Stand out from the competition If you’re looking to compete, you need to be different. It’s important not to blend into the crowd by using buzzwords or cliché phrases such as “all we ask from you is” or “this is an opportunity of a lifetime”. Instead, be specific, telling candidates exactly why this is such a great vacancy to apply for, reflecting on the company culture and the exact job duties.   It’s not just other employers you need to differentiate yourself from. When writing a job advert, don’t simply copy and paste from a template make each advert unique. Check, check and check Again Nothing puts off candidates like a poorly written job advert â€" it oozes unprofessionalism. Before you submit your job ad, make sure to triple check it. Review your advert for small errors such as grammar or spelling mistakes and ensure it actually reads well â€" reading it aloud can help. It can be hard to spot your own mistakes, so consider getting a colleague to read through an advert on your behalf. It might just be a simple mistake, but high-quality candidates may see it as a lazy employer who lacks attention to detail. And it’s not just errors that you should review your advert for. Getting a current employee who is already in that position to review your job advert could give you a new perspective. Compiling their feedback could give you additional insight into whether a likeminded person would be attracted by the ad.   Lastly, think over the length of your job advertisement. A long advert can become tedious to read, but an advert should be long enough to provide a clear overview of the role. Be sure to have a good balance.   Close the deal Even the most engaging advert needs a call to action. Once you have grabbed their attention, it’s time to seal the deal and secure their application.   Whether you ask candidates to send their CVs with covering letters, complete an online application or even just give you a quick call, make it clear what action applicants need to take next.   It needs to be straightforward for candidates to express their interest in a role. A complex application process could put off potential applications â€" so don’t put unnecessary hurdles in the way.  

Wednesday, May 27, 2020

The Advantages and Disadvantages of Abbreviations in the Physical Therapy Resume Writing Criteria

The Advantages and Disadvantages of Abbreviations in the Physical Therapy Resume Writing CriteriaAbbreviations are included in the Resume as part of the Physical Therapy resume writing criteria. Although they may seem to be common knowledge to those involved in the physical therapy profession, the truth is that most resume writers will not even consider an abbreviation.For example, in every document written, the title varies, and the body content is the same. It is therefore important to write a resume that is specific to the discipline which you have chosen to enter. This can be done by using the acronym, but it is not required.Using abbreviations in the Physical Therapy resume writing criteria can often be avoided by checking carefully for certain words that are present in the title. These include the words 'physical', 'therapy', 'physician'physiatrist'. Although these words will all be included on the resume, it is not necessary to include them in the title.Another way to avoid us ing the abbreviations in the Physical Therapy resume writing criteria is to write the title of the resume and then add the abbreviation when writing the body. This can also be followed by the word 'Physical Therapist'.There are many reasons why people choose to use abbreviations in the Physical Therapy resume writing criteria. These reasons include to not be caught out by the medical terminology, or the need to explain the nature of your experience in brief terms that can be easily understood by the reader. Most importantly, people who cannot speak the language or who prefer to be discreet about their training and credentials choose to use the abbreviations.Even though the abbreviation can be useful in terms of increasing the scope of your resume, there are still some instances where it is inappropriate to use it. There are a number of other jobs that use abbreviations and resume writers should be aware of them.However, it is easy to think of all the cases where abbreviations should not be used in the Physical Therapy resume writing criteria. The most obvious reason is that abbreviations are inappropriate in educational settings. Most universities will check a student's education document against the Bachelor degree for students to check whether they do actually require this qualification.In fact, the American Psychological Association has stated that the use of abbreviations is inappropriate in their guidelines for graduate schools and academic programs involved in the Physical Therapy field. It is therefore important for people who enter the physical therapy career field to be aware of the potential pitfalls associated with using abbreviations.

Sunday, May 24, 2020

Strategies that will change the way you negotiate

Strategies that will change the way you negotiate Negotiating is not a work skillits a life skill. File it in the have-good-social-skills category, not with make-more-money. People with good social skills do much better in the world than people with high IQs by all measures except for winning the Nobel prize for economics. So then it should make sense to you that you should think about negotiating tactics all the time. So here is the research about negotiating that Ive dug up recently. 1. Pick the best person to negotiate with. Men who have daughters are more empathetic  and are more likely to give you a raise. So if you have a choice, send a request their way. Also, power makes people less generous, so you are also more likely to get concessions from someone who just recently rose to power, rather than someone who is a long-standing part of the power establishment. But not all negotiations are about getting a raise, so a better way to think about negotiations is get yourself across the table from the right person for any particular issue. I learned this rule of thumb when I was getting divorced. I kept putting off filing for divorce because I hoped my husband would change his mind. He never changed his mind, but he never filed any papers. Finally, my investors  convinced me that I was hurting myself by letting things drag on. And they told me if I wanted a smooth, easy divorce, I should get the two best lawyers and put them in a room together. I did that. I hired one for me and I hired one for my husband and I think thats one of the reasons that we celebrate every holiday together, and he hangs out for  days at at time  at our house: The Farmer and the  Ex and me and the kids. So pick the best person to negotiate with to get the best results. 2. Find a weak link in an unfair system. Being a whistleblower gets you nowhere. Working around the system is a much more effective way to negotiate a beneficial outcome for yourself. When I was being sexually harassed by my boss, instead of making a big stink about it, I privately asked his boss to move  me to a department Id been wanting to switch to anyway.  It was easy for him to domuch easier than firing my boss, for example. And I got what I wanted:  a better job. All systems have some amount of unfairness, because the world is not perfectly equal. Instead of trying to force the whole world toward perfect equality, look for a weak link that you can use to get what you want. Think about Rosa Parks:  on the way to changing the world for everyone, you start by negotiating to change things for yourself. Bradley Coopers response to Hollywoods pay gap is another great example of finding a weak link. Because he made himself the weak link  in an unfair system. He announced he would disclose his salary to women working with him so they are better armed to negotiate for themselves. 3. Pay attention to values (theirs, not yours). Matthew Feinberg of the University of Toronto  writes that the way to convince others of the merits of your arguments is not by passionately advocating for them, but rather  by casting them with your opponents values in mind. In this vein, personality type is a great way for you to understand what drives other people.  So often we assume that what is important to us is important to everyone. But its much more likely that what is most important to us is unique to our personality type. For example, many ESTJs  are shocked to hear that most people do not judge their workday by how many things they accomplished. And INFJs are shocked to hear that other people do not care about the values that INFJs hold as sacrosanct. This professional hostage negotiator says to be aware of how each exchange impacts the other side emotionally.Being kind is super important because you are six times more likely to get what you want if you are likable during negotiations. One way to make sure the other side perceives you as kind is to keep your emotions in check. In fact, if you focus on the emotions of the other side, you will learn a lot about their position and you more likely find a path to agreement. 4. Know when to stop. When it comes to pushing the limits of negotiation, women are penalized more heavily than men, but men also lose jobs when they negotiate too hard. The big issue is knowing the cost to the other side. What is their best alternative to dealing with you? If you have nothing to leverage, your best tool is to know what is most important to you and what is least important. If you are negotiating with someone in an honest way, they are likely to give you a little something, even when they have all the power and they dont have to. If you have a sense that you are doing more harm than good in your negotiations then you are probably right. But one way to be really clear about when that moment comes is to negotiate process before substance. At some point  you have to either take it or leave it. And in some cases, this is where the furtive negotiations start. For example, if you are negotiating who does laundry, and you lose, then maybe you will not wear all the fun clothes your partner likes to see you in because it means more laundry. If you get a much lower salary offer than you expected, consider taking the job, hiring someone outside the US to do the job for a very low wage, while you continue looking for another full-time job. 5. Embrace conflict as an essential path to growth. If youre looking for a good book on the topic, Making Conflict Work has great self assessments like Are you chronically autonomous? and Are you born to rebel? The workbook motif usually  annoys me, but this one made me think about how each person can contribute to making conflict productive. Often books that publishers send me go right to recycling, but The Power of Positive Confrontation caught my eye as something  the Farmer could benefit fromhow else is he going to cope with my love for conflict?  I put it on his nightstand, in a messy sort of way, like I absent-mindedly left it there on the way to something else. He didnt jump at the bait. In fact, he put it back on the kitchen table, which he sees as my ad-hoc filing cabinet for the onslaught of books I receive each week. I put it on his bookshelf. After a few months, he moved it to my nightstand. Instead of initiating (positive) confrontation about how I think he needs to read the book and needs to stop messing with my piles of books in other places, I read the book. The book has a formula: Say whats bothering you, ask for what you want, and check in with the other person. Im a quick reader. And a quick learner. So it takes me just one day to tell the Farmer  I am bothered by how he keeps putting the book in my pile. I want him to read it. Ill check in with him later. Right now hes gone, putting the book  in the back of his tool shed  or someplace hes hoping I wont find it.

Tuesday, May 19, 2020

Top Tips to Start a Successful Career in Digital Marketing

Top Tips to Start a Successful Career in Digital Marketing In this new digital age, more and more companies are turning to the internet to try and bring in more leads, conversions and ultimately sales. For this reason, there is now huge demand for fantastic digital marketers and this is a great career path to choose at this moment in time. Digital marketing really has never been more relevant and as the internet continues to grow, so will the demand for experts in this field who can help companies make the most of having an online presence. This is a fast-paced and ever evolving industry and although there are plenty of challenges that you will face, this can also be an extremely rewarding industry to be in too as you watch smaller to medium sized businesses go from strength to strength. If this is a career path that you have ever considered, then now is definitely the time to make the jump and do it. Training is, of course, the best way to get into a career in digital marketing but there are lots of other things that you can also do to try and help you get a foot in the door. Here, we are taking you through our top tips for starting a successful career in digital marketing. Gain Some Qualifications As we previously mentioned, one of the best ways in which you can get a head start when job hunting for a digital marketing job is to get some qualifications under your belt. Showing that you have taken initiative to get relevant and up to date qualifications is very attractive to potential employers and is a sure fire way to ensure that your CV stands out from the crown. Think about what sector of digital marketing you wish to delve into. There are a range of courses available in the sector that provide you with different skill sets. Maybe consider taking a web development course that’ll help your grasp technical elements of digital marketing.  You can take web development courses from companies such as Red Academy which offer concise courses that cover topics in detail. This includes web and app development, digital marketing and UX and UI Design. As many jobs tend to crossover in the skill set required, all three of these courses will benefit you hugely. If you decide to opt for the web and app development courses, you can learn how websites are coded and how they are built and this knowledge can be applied to a wide range of digital marketing based jobs. Get Work Experience After gaining some qualifications, you may want to think about gaining some work experience in a real digital marketing office. This may require doing some unpaid internships but these internships will give you valuable experience that you will need to get started in your career. What’s more, you will tend to find that most digital marketing agencies provide a wide range of services, so you can get a taste of many different aspects from web development, to SEO, to PPC. Keep Updated with the Latest Trends As we mentioned before, this is an industry that is constantly changing and so it is vitally important that you are on top of the latest trends. This is also a great way to impress any employers at an interview as this will show that you are interested in this subject area and keen to learn more, which is exactly what employers are looking for! Remember, if you fall behind with these trends, there will always be someone else hot on your heels waiting to grab your potential job. Understanding Analytics In any digital marketing agency, one of the main things you will be doing on a daily business is looking at the analytics of your clients’ websites. So, if you are going to make a successful career in digital marketing, then understanding analytics is an absolute must. This data will show you how well, or how poorly, campaigns are performing and so you can analyse this data to ensure that you improve on your campaigns, find out what is working, and what isn’t!   If youre not sure how to do this effectively, there are SEO companies that can help. Create a Great CV As digital marketing is becoming more and more popular, many agencies will not be inundated with CVs for job postings.   So it is up to you to ensure that yours stands out! Make sure that your CV is dynamic and eye-catching and have a few different CVs that cater to the many different jobs that you can apply for within this industry such as PPC, social media marketing or app design. Network with Others In the digital marketing industry, a great way to get your foot in the door is to get your name out there. If you are already friendly with people in the business, this makes it a lot easier for you to get a job. Make sure you are putting your name out there and are attending networking events.   That will ensure you get those good connections in place and help people remember you! You never know what a good networking event could lead to.   In fact, it may even lead to you being offered your first job in the digital marketing industry!

Saturday, May 16, 2020

Resume Writing Services For Maryland

Resume Writing Services For MarylandResume writing services for Maryland are important to note for those who are looking to land a job. A Maryland resume can do a lot of good to a person by laying out the quality and skills needed for a particular job opening. Maryland resumes can be used to help a person get to that particular position more quickly.You will find numerous Maryland resume writing services that can help you with your Maryland resume. However, you should try to find one which offers their services free of charge. There are various agencies and companies that offer these services, but you will be better off getting a Maryland resume from a company or agency that charges for their services.A Maryland resume is the first thing that will be looked at by potential employers when evaluating a person's skills. The reason for this is that this form of resume contains all of the necessary information about the candidate which will assist the hiring company in finding the right p erson for the job. Having a professional Maryland resume written for you will make you stand out as the best choice for the position.When writing a Maryland resume, you should know that it should contain all of the information about the applicant as soon as possible. This is because employers will be looking for new applicants with fresh and new skills. Therefore, the first thing they will be looking for is how the candidate can be of use to them. If a potential employer does not see what they need right away, it can spell disaster for their hiring process.The next step should be finding the appropriate keywords for each section of the resume. These keywords will be important to the hiring company, as they will be able to match the keywords to the correct section. The resume should be keyword rich so that you can get that much-needed edge in your search for a new job.The next thing you should focus on is how you are going to organize your entire resume. You should look over your exi sting resume to ensure that it is organized and well worded. If you find that your resume is not organized properly, you should review it carefully and start over.When organizing your resume, it is best to make certain sections a priority. The sections you will want to consider including your education and work experience as well as any awards or degrees that you have earned. It is a good idea to always put these sections at the top of your resume in order to help others with reading the resume and getting a better understanding of your skills.When you are looking for Maryland resume writing services, make sure that you find one that provides you with free of charge services. This way, you will be able to focus on the job search without having to worry about getting stuck with a big bill. You should also make sure that you find a Maryland resume writing service which will let you use their writing software as well as provide you with sample resume templates.

Wednesday, May 13, 2020

Resume Writing For At-Ss

Resume Writing For At-SsResume writing for At-SS can be a difficult task. They do not want to give you a job without any kind of training. So in order to be selected by the human resource department, your resume should contain all the required information about you.In case you are new to the industry and do not have the required experience, they are there that you need to submit your resume to the human resource department. The first thing that the human resource department to do is to evaluate it. A well-designed resume will help you get the best job.The resumes of At-Ss contain all the required information about their abilities and their professional qualifications. There are many technical and non-technical skills that are required to get the job. A well-designed resume can help you get your job as there is a big demand for qualified professional at this time.So you must prepare a resume. There are many different ways to prepare a resume. But the most important step is to research properly and write a well structured resume.You need to choose a format and a font and a layout in which your resume will look perfect. The purpose of the resume is to help the HR professionals know what exactly you can bring to the company. The idea is to present yourself in a proper way.The resumes also need to know about the company and what is the quality that the employees are looking for. There are many resume writing services that provide useful tips and suggestions on how to format a resume. Most of these companies have qualified professionals who know about the various formats and fonts that are required for an At-Ss resume.It is important to know what is the purpose of your resume before you start writing it. This helps the HR professionals understand how much information you need to present. One of the best ways to learn about the various formats is by using these free resume writing tutorials.The resume writing for At-Ss should be prepared with a view to convey your pro fessionalism and your knowledge to the company. You must be very sure about the format of your resume because it will be used by the human resource department. Remember the objective of the resume and follow a professional format.

Saturday, May 9, 2020

Why A Personal Website Matters

Why A Personal Website Matters 42 Flares 42 Flares Emmelie  De La Cruz, Founder of The Branding Muse, is the go-to expert for college students and young professionals who want to take control of their personal brand and thrive in the competitive job market. She loves tweeting so reach out: @Hermusings. Young people are the most technologically savvy generation, yet they often fail to use their talents for their benefit. This is the generation that will figure out how to jail-break an iPhone and stream movies illegally online, but cannot muster up the energy to figure out how to create a WordPress website. Oh the irony. Many millennials fail to understand and recognize the value that a personal website adds to their brand and how it can instantly build their credibility. With school, working full-time and other responsibilities, a personal website drifts to the bottom of the to do list. However, an online presence can be the difference between landing a job in your industry or company of choice and taking a job that pays the bills but will not help further your career. It is important to recognize that an online presence, especially a personal website, can help to spark an interest in you. The only thing worse than being searched for online and finding nothing, is being searched for and finding something that reflects negatively upon you. You are able to avoid both by having a cohesive online presence and a website that allows you to control the conversation around your name. When someone searches my name “Emmelie  De La Cruz”, they find more than enough information about who I am, what I do and my professional experience. They can refer to articles I have written, articles that have been written about me, profiles on various social networks and and my personal website. All of this information collectively creates my digital footprint and speaks to my experience, activities and involvements. The HOW Even if there isn’t a lot about you online, a personal website can serve as the hub that connects all of your social media channels, writing samples and portfolio pieces. You should create a simple WordPress blog and be sure that it includes an about page, portfolio page and contact page. You can also include your résumé and a blog which serves as social proof and illustrates your unique thought process, writing skills and your interest and passion for an industry. Add all the information that is necessary for a visitor to be clear on your experience and capabilities. This includes an about page with a professional biography, any involvement in activities or your community and any awards or recognition you have received. Also, facilitate the process of getting in touch with you by including a contact page with your email and links to your social channels. A personal web site, however, can seem overwhelming to create, so start small with a BrandYourself profile or About.Me page. These profiles combine LinkedIn and the essential components of a personal website into a single landing page. On this profile you can include a biography, your professional experience, connect your social channels and include links to content about you. BrandYourself is designed specifically to help you control your online reputation. When creating your site or profile, make it a priority to own your domain name (FirstnameLastname.com) for search engine optimization purposes and to ensure that you are found online. After you have set up the foundation for your online presence through a website or profile,   consider the creation of content and commit to a consistent schedule. Delivering good content consistently is what sets you apart. Post at least twice a month to keep content fresh and your audience returning frequently. With more eyes visiting your website, you increase the amount of connections you make and opportunities that come your way. Even if you arent job searching or your reader isnt sure how to engage you at that moment, blogging keeps you top of mind. When the right opportunity comes along, you are the person they immediately think of. Now that doesnt sound so bad, does it?

Friday, May 8, 2020

Similarities and Differences Between Your LinkedIn and Executive Resume

Similarities and Differences Between Your LinkedIn and Executive Resume After spending hours on your resume, the easy thing to do is just copy and paste the information over to your executive LinkedIn profile. While this makes sense on the surface, since LinkedIn provides the same type of information as your resume, it’s one of the worst things you can do. Recruiters do diligent research on candidates and look at many different platforms to learn as much as they can about you. If they see your resume copied over to your LinkedIn profile, it shows your lack of creativity and potential disinterest in finding a new job. While there are some similarities between your resume and LinkedIn profile, there are many more differences between the two. What to Include on Your Resume The best resume writing service can help you pick out the biggest points and facts from your career up to this point and display them on your resume. This is the document where you need to be cut-and-dry by highlighting specific experiences and accomplishments. You shouldn’t have a lot of text next to each bullet point on your resume, because you need to remember a recruiter spends an average of about six seconds reading any given resume and doesn’t want to read a bunch of fluff. What to Include on Your LinkedIn Profile Your executive LinkedIn profile gives you the opportunity to tell the backstory on those short bullet points you have in your resume. You don’t have to tell your complete life story (and it’s recommended that you don’t), but you can give a little background to put your achievements into perspective. When you’re working on your LinkedIn profile development, you also need to be more general instead of targeted. Your LinkedIn network is full of diversity, so you could be missing out on opportunities by being specific about your role and interests. This goes against how a resume is crafted, but it’s important to make the distinction. Always Separate The Two When Job Searching When you’re searching for an executive position, you never know if your resume or your executive LinkedIn profile will be viewed first by a recruiter. The two are similar only because they are tools to help you land a new job. The content may be similar, but it should be displayed very differently. Keeping the two separate and distinct will help your job searching efforts tremendously. At Professional Resume Services, we work every day to help executives with LinkedIn profile development and resume writing. It’s difficult to wrap your mind around how different these two are, but we are here to guide you on the right path. Feel free to set up a time to talk if you have questions or need assistance with any aspect of your executive resume or LinkedIn profile.